Monday, February 02, 2015

Smart Made Simple for Weight Watchers

Late last year we worked with our amazing producers at In the Thicket to craft 8 spots for Weight Watchers and their creative team at BMF.

For the campaign we combined a mixture of stop motion and live action using a very stylised and graphic approach to the props and styling. A few of the spots are now live with the rest rolling out through the year.